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brisbanetimes.com.au

Site Overview

Brisbanetimes.com.au continues to deliver a new perspective on News, Entertainment, and Sport for Queensland

The Site

Brisbanetimes.com.au filled a void in the Queensland media landscape, delivering breaking news, entertainment and sport around the clock.

Queensland news and entertaining blogs by local personalities are supported by national and international coverage using the resources of the wider Fairfax network.

As the audience grows, brisbanetimes.com.au will continue to deliver new and exciting content to meet the needs of Queenslanders.

Key Statistics

Unique Browsers – 905,736

Page Impressions – 8,920,056

Average visits per month -2

Average session time in minutes -03:54

Engagement 10 minutes

Source: Nielsen Online MI Domestic / NetView August 2009

Audience

Reach an engaged, high net worth audience with brisbanetimes.com.au

92% of brisbanetimes.com.au users access the internet once a day or more (index 224)
56% of the brisbanetimes.com.au audience earns over $50,000 pa
27% of brisbanetimes.com.au audience earn more than $70,000 p.a (198)
71% of brisbanetimes.com.au audience fall within the ABC Socio-economic brackets

Roy Morgan September 2008

Demographic Profile
SEX	Profile	Index
Men	67%	135
Women	33%	66
AGE	Profile	Index
18-24	6%	51
25-34	23%	140
35-49	37%	138
TOTAL 50 and Over	33%	86
50-64	22%	101
65 and Over	11%	65
STATES	Profile	Index
N.S.W.	16%	47
Victoria	16%	66
Queensland	62%	313
REGION	Profile	Index
Capital Cities	69%	112

Socio Economic Profile
INCOME	Profile	Index
$30000 or More	73%	171
$30000 to $39999	9%	96
$40000 to $49999	7%	87
$50000 or More	57%	226
$60000 or More	47%	252
$70000 or More	28%	207
$80000 or More	18%	184
$100000 or More	12%	224
$130000 or more	5%	195
SOCIO-ECONOMIC SCALE	Profile	Index
AB Quintile	51%	254
C Quintile	19%	93
D Quintile	15%	76

Rates

To negotiate your best rates, contact your Sales Executive

For information on Fairfax Digital rates please contact your Account Manager.

Downloads

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Terms and Conditions

Specs & Deadlines

Fairfax Digital accepts most IAB standard ad units and offers a number of addtional products. Please note that Fairfax Digital serves DHTML creatives to IE6 & 7 browsers only.

Standard Display Specifications

ad unit	dimensions (pixels) width x height	GIF	Std Flash	Rich Flash	looping
banner	468x60	20KB	40KB	100KB	continuous
leaderboard	728x90	25KB	40KB	100KB	continuous
wide skyscraper	160x600	25KB	40KB	100KB	continuous
mini rectangle	300x125	20KB	40KB	100KB	continuous
medium rectangle	300x250	30KB	40KB	100KB	continuous
half page	300x600	35KB	40KB	100KB	continuous
wide strip	620x45	25KB	40KB	100KB	continuous
strip ad	630x45	25KB	40KB	100KB	continuous
ROI	300x40	na	na	na	na
search box	60x18	na	na	na	na

Downloads

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	standard specification production guide
	expanding creative production guide
	flash production guide
	gif production guide
	in stream video production guide
	Fairfax Digital Optimiser
	popunder production guide
	rich media production guide
	video rectangle production guide
	OTP
	fdtv production guide
	domain production specifications
	otp full page specifications

Categories

Complementing Fairfax Digital's strenth in breaking news and busisness information; WAtoday.com.au has a rich approach to other categories.

	News
	Business and Finance
	Sport
	Technology
	Life & Style
	Entertainment
	Traveller

Research

Find latest research for brisbanetimes.com.au here.

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Contacts

See the contacts below for all advertising questions

Melinda Petrunoff - National Sales Enquiries

Level 2
1 Darling Island Rd
Pyrmont NSW 2009
Phone: (02) 8596 4485
Fax: (02) 8596 4466
Email: mpetrunoff@fairfaxdigital.com.au

Marnie McKeown - State Sales Manager WA

Ground Floor
40 Kings Park Road
West Perth WA 6005
Phone: (08) 9327 4822
Fax: (08) 9481 4228
Email: marniemckeown@fairfaxdigital.com.au