Overview

CITY Map

Advertising in CITY

CITY, Melbourne's weekly magazine, is read by people who work, shop or reside in Melbourne's CBD.

The magazine leads the way revealing what is hot in the city. From fashion to bars to events, CITY is there. It is topical, entertaining and informative. Distribution points throughout Melbourne are to major shopping centres, cafés, bars and restaurants as well as a majority of the residential apartments in the CBD, St Kilda Road, Southbank and Docklands.

CITY is also distributed at major city train stations in morning peak hours where it is handed out to commuters by vibrant CITY distributors. The magazine is often read on trains, trams, in local eateries and taken into the work place to be read by co-workers, before making its way back to people's homes.

Publication Overview

Circulation: 34,800*

*Source: CAB Audit Oct 08 - Mar 09

Delivery Summary:

Docklands	3008
Melbourne	3000
New Quay	3008
Richmond Station	3121
Southbank	3006
South Melbourne	3205
St Kilda Road	3004
Victoria Harbour	3008
Delivery to addresses marked with "No Advertising Material" or "No Junk Mail" may vary. The delivery summary is a guide only. Some publications may deliver to part suburbs only. For more details; please refer to your account manager.

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Rates

To negotiate your best rates, contact your Sales Executive

(Published Thursday)

The advertising rates for CITY can be downloaded in PDF format by simply clicking on the link below. Note these rates are effective until June 2010.

For further information contact our Melbourne Office:
Sales: glossads@fairfax.com.au
Editorial: newsroom@fairfax.com.au
tel: (03) 9473 4700
fax: 1300 305 856
Address: Level 8, 250 Victoria Parade, East Melbourne VIC 3002

Agency Representative: Edwina Sahhar - Senior Agency Account Manager
tel: (03) 9601 2203 or email:fcnagency@fairfax.com.au

Advertising Rates

Size	Casual Rates
DPS (GST Ex)	$9,344.00
DPS (GST In)	$10,278.40
Full Page (GST Ex)	$4,932.00
Full Page (GST In)	$5,425.20
1/2 Page (GST Ex)	$2,596.00
1/2 Page (GST In)	$2,855.60
16 Units (GST Ex)	$1,779.00
16 Units (GST In)	$1,956.90
1/4 Page (GST Ex)	$1,363.00
1/4 Page (GST In)	$1,499.30
8 Units (GST Ex)	$952.00
8 Units (GST In)	$1,047.20
6 Units (GST Ex)	$752.00
6 Units (GST In)	$827.20
4 Units (GST Ex)	$497.00
4 Units (GST In)	$546.70
2 Units (GST Ex)	$260.00
2 Units (GST In)	$286.00
Insert Rates:
$105.00 (GST Ex) per 1,000 up to 8 (A4) pages
$115.50 (GST In) per 1,000 up to 8 (A4) pages
POA more than 8 (A4) pages. Inserts are subject to availability.
Costs are based on placing inserts into total circulation (Full run).
Rates for partial run are available upon request.
Inserts must be stitched
Conditions:
Production costs may be charged. Please inquire.
Loadings:
Opposite Contents Page	15%
Contents Page Strip	25%
Back Cover	30%
Specified Positions	10%
Annual Spend Discount:
3%	$5,250.00
8%	$10,500.00
13%	$21,000.00
18%	$42,000.00
25%	$63,000.00
30%	$105,000.00
Classifieds Rates (GST inc.):
Rate per column cm (min 3cms) 1-3 weeks	$24.54
Rate per column cm (min 3cms) 13-51 weeks	$22.09
Rate per line (Min 4 lines) 1-12 weeks	$6.22


Rates are effective until June 2010.

Downloads

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Specs / Deadlines

Any Questions? Call our customer service

Artwork
• PDF files only, Acrobat Distiller specs available from Production Support. (See Enquiries) • All fonts must be imbedded and subset. CID fonts are not accepted. All images must be CMYK.
• Artwork not to spec will be rejected and requested to be resupplied.

Image Formats
• TIFF or EPS format. Newspaper resolution minimum 200 dpi @ 100 line screen.
• Colour profile available from Production Support. (See Enquiries)
• Illustrations can be supplied as Illustrator, Illustrator EPS or PICT files.
• All bitmap (one bit image) files must be supplied at 600dpi minimum

Electronic Job Delivery
We accept material via Email, CD, Quickcut, Websend and Adonline Direct.
Quickcut – www.quickcut.com.au
Websend – www.websend.com.au
Adonline Direct – www.adonline.com.au LOGIN: adonline PASSWORD: support

Colour
• Publications are produced in CMYK. Please ensure all spot colours are modified to CMYK.
• Total ink weight set to 240% with black at 85%, allow for 25% Dot gain
• Printing Sequence: black, cyan, magenta, yellow.

TYPEFACE GUIDELINES
• Minimum size is 8pt, reverse and non single colour type minimum size is 10pt.
• All fonts supplied in vector art files must be converted to outlines.

RESPONSIBILITY
The client assumes all responsibility for obtaining copyright clearance for all advertisement content when material is supplied. No responsibility can be taken for the omission of an advertisement due to a missed deadline or the supply of incorrect material.

All advertisements requiring specialist colour matching must be supplied with a full size colour accurate proof or equivalent eg: iris, etc. Inkjet/laser/glossy prints are not acceptable and no responsibility for colour reproduction will be accepted if a full-size, colour-accurate proof is not supplied.

ENQUIRIES
Production Support: Toll Free Ph. 1300 666 326
Magazine Publications 03 9473 4700
East Office 03 9238 7777 and West Office 03 8318 5777

CITY Deadlines

Downloads

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Awards & Community

FCN supports a number of events, clubs and organisations each year in order to engage the communities we serve.

Research

Please see the link below for the CITY Reader Profile which includes a selection of category and readership snapshots as samples of the incredible reach you could achieve by including CITY magazine in your marketing mix. Please feel free to contact us for more detailed information directly relevant to your business needs.

Readership Statistics

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Circulation 34,800 Source: CAB Audit Oct 08 - Mar 09	Readership 69,000 Source: Roy Morgan Readership Survey Apr 07 - Mar 09

Downloads

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Features

CITY publishes many topical and seasonal features, as well as regular weekly, fortnightly or monthly sections throughout the year to provide our readers with relevant information, both editorially and through advertising messages. For a selection of sections and features relevant to your needs, please contact your Fairfax Community Sales Representative or the National Sales Office in your state, who can advise you on upcoming opportunities. Please click on the “contact” tab at the top right for a list of National/Agency representations in Australia. Regular sections in the City Weekly include: Update - a look at what's new in technology, fashion and home products and a peak at all the latest openings and launches, snapping the celebrities, the creators and the consumers Time Out - film, theatre and music; meet the makers, read the reviews and understand the scene. In food, wine, bars, cafes, restaurants, City Weekly gives you a taste of what is going on. The Look - the latest tips on products and pampering as well as an insight into how to look after your body Cover Story - an entertaining read on the latest events, topics and people Drive - an independent review of the latest auto releases Domain - the only place for buying and selling real estate

Contacts

Fairfax Community Network - Central Office

250 Victoria Parade, East Melbourne, VIC, 3002

t: (03) 9473 4700
f: (03) 9473 4701

Senior Reporter

name: Dan Stock
e: dan.stock@fairfax.com.au
t: (03) 9473 4700
f: (03) 9473 4701

Agency Representative - Victorian Agency Manager

name: Matt Connell
e: fcnagency@fairfax.com.au
t: 03 9601 2849

Divisional Editor

name: Alison Dean
e: alison.dean@fairfax.com.au
t: (03) 9473 4700
f: (03) 9473 4701

Sales Manager

name: Nicky Asseraf
e: nicky.asseraf@fairfax.com.au
t: (03) 9473 4827
f: (03) 9473 4701

Production Manager

name: Rocky Papandrea
e: rocky.panandrea@fairfax.com.au
t: (03) 9473 4766
f: (03) 9473 4702

Divisional Sales Manager

name: Ben Auchettl
e: ben.auchettl@fairfax.com.au
t: (03) 9473 4700
f: (03) 9473 4701

Distribution Manager

name: Neale Heard
e: fcn_circulation@fairfax.com.au
t: (03) 9473 4700
f: (03) 9473 4701

Fairfax Community Classifieds

email: classfcn@fairfax.com.au
t: 13 24 25 or (03) 9238 7770
f: (03) 9238 7676

Publisher

name: Colin Moss
Level 8, 250 Victoria Parade
East Melbourne 3002
for Fairfax Community Network (VIC)

Marketing Manager

name: Allan Brodie
e: allan.brodie@fairfax.com.au
t: (03) 9473 4807
f: (03) 9473 4701