Overview

Werribee Banner/Point Cook Banner Map

Advertising in the Werribee Banner and Point Cook Banner

The Werribee Banner has been providing news to the community since 1902 and is the local newspaper of choice for readers and advertisers in the City of Wyndham. The Point Cook Banner was established in 2007 in recognition of the extraordinary growth and increasing importance of the area.

Combining accurate editorial with eye-catching photography, the Werribee Banner has attracted national recognition as one of australia's best suburban newspapers, winning a major award presented by the Australian Suburban Newspaper Association (ASNA) in 2000 and best FCN publication in 2008.

When it comes to reaching your audience, the Werribee and Point Cook Banner is the only place to advertise.

Annual events in Werribee supported by the Werribee Banner include:
- Weerama Festival

- Wyndham Business Awards
- Werribee Mercy Hospital Fair
- St Andrews Fair
- Werribee Tigers Football Club

- Careers and employment Expo

Regular sections in the Werribee and Point Cook Banner include:

Entertainment- your local guide to a great night out

Drive - anything and everything to do with buying and selling cars including servicing and repairs

Domain - the only place to advertise your property or to find your dream home

Classifieds - anything from finding a tradesperson or service, to wedding planners and everything in between

Werribee/Point Cook Banner proudly supports Beyond Blue

READERSHIP FACTS**
■ 70,052# weekly readers
■ 53% are women, 47% are men
■ 50% of readers are aged between 25-49 years
■ 46% enjoy full-time employment
■ The average household income is $86,710
■ 73% believe quality is more important than price
■ 80% own or are paying off a house
■ 34% of readers plan to buy a car in the next four years
■ 86% of readers have access to the internet
■ 34% are heavy readers of print

**Roy Morgan Readership Survey Apr 07 - Mar 09 (Werribee Banner only)
#Publisher’s Estimate (Werribee & Point Cook Banner)

Publication Overview

Circulation: 46,487

Source: CAB Audit Oct 08 - Mar 09

Published Wednesday
(Code: WBA)

Advertising Rates:
Single Module (GST Ex)__$112.00*
Single Module (GST In)__$123.20*
Full Page (GST Ex)___$3,584.00
Full Page (GST In)___$3,942.40
1/2 Page (GST Ex)___$1,792.00
1/2 Page (GST In)___$1,971.20
1/4 Page (GST Ex)___$896.00
1/4 Page (GST In)___$985.60
Colour
Spot Colour (GST Ex)___$195.00 per colour
Spot Colour (GST In)___$214.50 per colour
Full Colour (GST Ex)___$440.00
Full Colour (GST In)___$484.00
Rates are effective until June 2010.
*Minimum purchase 2 modules

Display Deadlines
Bookings_________Friday 1.00pm
Material_________Monday 4.00pm
Realestate
Bookings________Friday 10.00am
Material_________Monday Midday

Classified Deadlines
Trades_________Monday 5.00pm
Real Estate_____Tuesday 3.00pm
Auto___________Monday 5.00pm
Weddings
& Celebrations ___Monday 5.00pm
All other
Classifieds______ Tuesday 3.00pm

Delivery Summary:

Hoppers Crossing	3030
Laverton North	3026
Little River	3211
Point Cook	3030
Sanctuary Lakes	3030
Seabrook	3028
Tarneit	3329
Truganina	3230
Werribee	3030
Werribee South	3030
Wyndham Vale	3024

Download PDF Summary

Rates

To negotiate your best rates, contact your Sales Executive

Published Wednesday

The advertising rates for Werribee Banner/ Point Cook Banner can be downloaded in PDF format by simply clicking on the link below. Note these rates are effective until June 2010.
For further information contact Agency Representative: Edwina Sahhar - Senior Agency Account Manager t: (03) 9601 2203 or email: fcnagency@fairfax.com.au

Advertising Rates

Advertising Rates:
Single Module (GST Ex)	$112.00*
Single Module (GST In)	$123.20*
Full Page (GST Ex)	$3,584.00
Full Page (GST In)	$3,942.40
1/2 Page (GST Ex)	$1,792.00
1/2 Page (GST In)	$1,971.20
1/4 Page (GST Ex)	$896.00
1/4 Page (GST In)	$985.60
Colour:
Spot Colour (GST Ex)	$195.00 per colour
Spot Colour (GST In)	$214.50 per colour
Full Colour (GST Ex)	$440.00
Full Colour (GST In)	$484.00
Insert Rates:
$68.00 (GST ex.) per 1,000 up to 8 (A4) pages
$74.80 (GST inc.) per 1,000 up to 8 (A4) pages
POA more than 8 (A4) pages.
Costs are based on placing inserts into total circulation (Full run).
Rates for partial run are available upon request.
Conditions:	POA
Production costs may be charged. Please inquire.	30%
Loadings:
Front Page	$5,250.00
Prior to Page 15	$10,500.00
Annual Spend Discount:	$21,000.00
3%	$42,000.00
8%	$63,000.00
13%	$105,000.00
18%
25%	$10.03
30%	$9.03
Classifieds Rates (GST inc.):	N/A
Rate per column cm (min 3cms) 1-3 weeks
Rate per column cm (min 3cms) 13-51 weeks
Rate per line (Min 4 lines) 1-12 weeks

*Minimum purchase 2 modules.
Rates are effective until June 2010.

Downloads

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	Advertising T&C's
	Berwick & District Journal Rate Card

Specs / Deadlines

Any Questions? Call our customer service

Artwork
• PDF files only, Acrobat Distiller specs available from Production Support. (See Enquiries) • All fonts must be imbedded and subset. CID fonts are not accepted. All images must be CMYK.
• Artwork not to spec will be rejected and requested to be resupplied.

Image Formats
• TIFF or EPS format. Newspaper resolution minimum 200 dpi @ 100 line screen.
• Colour profile available from Production Support. (See Enquiries)
• Illustrations can be supplied as Illustrator, Illustrator EPS or PICT files.
• All bitmap (one bit image) files must be supplied at 600dpi minimum

Electronic Job Delivery
We accept material via Email, CD, Quickcut, Websend and Adonline Direct.
Quickcut – www.quickcut.com.au
Websend – www.websend.com.au
Adonline Direct – www.adonline.com.au LOGIN: adonline PASSWORD: support

Colour
• Publications are produced in CMYK. Please ensure all spot colours are modified to CMYK.
• Total ink weight set to 240% with black at 85%, allow for 25% Dot gain
• Printing Sequence: black, cyan, magenta, yellow.

TYPEFACE GUIDELINES
• Minimum size is 8pt, reverse and non single colour type minimum size is 10pt.
• All fonts supplied in vector art files must be converted to outlines.

RESPONSIBILITY
The client assumes all responsibility for obtaining copyright clearance for all advertisement content when material is supplied. No responsibility can be taken for the omission of an advertisement due to a missed deadline or the supply of incorrect material.

All advertisements requiring specialist colour matching must be supplied with a full size colour accurate proof or equivalent eg: iris, etc. Inkjet/laser/glossy prints are not acceptable and no responsibility for colour reproduction will be accepted if a full-size, colour-accurate proof is not supplied.

ENQUIRIES
Production Support: Toll Free Ph. 1300 666 326
Magazine Publications 03 9473 4700
East Office 03 9238 7777 and West Office 03 8318 5777

Werribee Banner/ Point Cook Banner Deadlines

Downloads

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	Newspaper Specs Download

Awards & Community

FCN supports a number of events, clubs and organisations each year in order to engage the communities we serve.

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Research

Please see the link below for the Werribee Banner/ Point Cook Banner Rate Card which includes a selection of category and readership snapshots as samples of the incredible reach you could achieve by including the Werribee Banner/ Point Cook Banner in your marketing mix. Please feel free to contact us for more detailed information directly relevant to your business needs.

Readership Statistics

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Circulation 46,487 Source: CAB Audit Oct 08 - Mar 09	Readership 70,052 Source: Publisher's Estimate

Downloads

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Features

Werribee Banner/ Point Cook Banner publishes many topical and seasonal features, as well as regular weekly, fortnightly or monthly sections throughout the year to provide our readers with relevant information, both editorially and through advertising messages. For a selection of sections and features relevant to your needs, please contact your Fairfax Community Network Sales Representative or the National Sales Office in your state, who can advise you on upcoming opportunities. Please click on the “contact” tab at the top right for a list of National/Agency representations in Australia.


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Contacts

Fairfax Community Network - Werribee Office

75 Watton Street, Werribee, VIC
PO Box 201, Werribee, VIC, 3030

t: (03) 9731 2777
f: (03) 9741 7925

Senior Reporter

name:
e:
t: (03) 9731 2777
f: (03) 9731 7925

Agency Representative - Senior Agency Account Manager

name: Edwina Sahhar
e: fcnagency@fairfax.com.au
t: 03 9601 2203

Divisional Editor

name: Eugene Duffy
e: eduffy@fairfaxmedia.com.au
t: (03) 8318 5777
f: (03) 8318 5736

Sales Manager

name: Pat Goodwin
e: pat.goodwin@fairfaxmedia.com.au
t: (03) 9731 2700
f: (03) 9731 7925

Production Manager

name: Rocky Papandrea
e: rocky.panandrea@fairfax.com.au
t: (03) 9473 4766
f: (03) 9473 4702

Regional Sales Manager

name: Norm Hollow
e: norm.hollow@fairfaxmedia.com.au
t: (03) 9731 2777
f: (03) 9731 7925

Distribution Manager

name: Neale Heard
e: fcn_circulation@fairfax.com.au
t: (03) 9473 4700
f: (03) 9473 4701

Fairfax Community Classifieds

email: classfcn@fairfax.com.au
t: 13 24 25 or (03) 9238 7770
f: (03) 9238 7676

Publisher

name: Colin Moss
Level 8, 250 Victoria Parade
East Melbourne 3002
for Fairfax Community Network (VIC)

Marketing Manager

name: Allan Brodie
e: allan.brodie@fairfax.com.au
t: (03) 9473 4807
f: (03) 9473 4701